Full-time Software Developers
Outstaffing

Outstaffing the Software Development Team for a News Application

A leading digital news company partnered with us in 2021 to enhance the performance and scalability of its iOS app serving over 1 million weekly active users. Our dedicated iOS developers helped optimize real-time content delivery, improve app reliability, and support continuous feature development for a seamless news experience.
Objective
Strategy

Overview

  • Industry: News
  • Country: Germany
  • Team size: 3 developers
  • Start of partnership: 2021


About the Client

The client is a leading digital media company renowned for delivering tailored news content to over 1 million active users weekly via their iOS app. The app offers real-time updates across a variety of categories, including politics, entertainment, sports, and technology, ensuring users receive the latest and most relevant information.

The platform integrates multimedia content seamlessly, offering video highlights, live streaming of major events, and interactive infographics, making the news experience more engaging and dynamic. The app provides a fast, reliable, and easy-to-navigate interface, which has contributed to its growing user base and high retention rate.


Moreover, the company’s dedication to innovation is reflected in its continuous updates and improvements, ensuring that users stay informed through cutting-edge features such as offline reading, dark mode, and voice-assisted news summaries. With a focus on both user experience and technological advancement, the client remains a top choice for digital news consumption, cementing its position as a leader in the digital media industry.


Our Journey Together

Our partnership with the client began in 2021 when they reached out for assistance to boost the performance of their iOS app and enhance user experience. The challenge was to tackle real-time content updates and optimize app performance, prompting us to deploy a specialized iOS developer.

The positive impact of our initial developer led to a team expansion, adding one more iOS expert. This increased capacity allowed us to focus on reducing load times and refining data management processes, which significantly improved the reliability of news delivery.

Currently, our dedicated team of three iOS developers remains integral to the client’s success, supporting their internal team with feature introductions and maintaining a seamless app experience for their growing user base.




Services Delivered by Bytes Luna:

Developer recruitment and contracting

  • Onboarding and integration support
  • Comprehensive HR management, including:
  • Continuous feedback exchange with the direct manager
    • Team assessments and peer reviews
    • Management of paid time off
    • Assistance with retention strategies, salary reviews, and promotions as needed
  • Regular 1:1 meetings to assess job satisfaction and engagement
  • Equipment purchase


Technology Stack:

  • Swift
  • Combine
  • MVVM+Coordinator
  • CoreData
  • iOS SDK
  • Push Notifications
  • Networking (RESTful API)
  • Alamofire
  • Swift Structured Concurrency
  • Unit Tests
  • UITests
  • Git

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